What is really interesting about Wikipedia is the continuous network of hyperlinks, allowing the brain to learn on a natural linear basis; although can result in some serious tangents. In fact, this is so central to Wikipedia that a game has even been invented where one must try to reach a randomly selected page from another random page before his/her rival, forcing the player to think where links can be made.
This concept is central to Wikipedia and is what interests me. Unlike a predictable physical book, Wikipedia allows the book to take whatever form the user is interested in. Many have experienced it first hand- learning lots of things (often useless) from the intention of just visiting one page to learn one thing.
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