Wednesday, 26 January 2011

Legible Type

http://www.colourlovers.com/web/blog/2010/03/11/calculating-color-contrast-for-legible-text

Colour Lovers, a organisation I follow on Twitter, did a report on contrasting colours and what is best for text. The text helped to inform me of the colour choice for the application.

My decision has partly been based on other examples of visual communication. I looked at two of the most high profile examples of visual communication, in scenarios where the information needs to be conveyed quickly and easily.

Legible London (which has also come to Leeds) was designed by the Applied Information Group and implemented by Transport for London. It features deep yellow headings in uppercase on a navy blue background. Striking yellow tops catch the eye, similar to those on the totems at Leeds City Museum. The font is in uniform with the rest of TfL, New Johnston. Less important information is in white.






























Another example that informed me was Network Rail signage. Network Rail own all stations in the UK, but manage/operate the 18 busiest. They have adopted a very similar signage to Legible London, based on their own research that showed the majority of people responded fastest to yellow on dark blue signage. The example on the right at Leeds City Station demonstrates:

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